Discounting is for dummies

After my last post about losing money, I figured I would give you another doozy. Before I get into it, I should say that I am an online retail rookie.  Actually, I am an internet business rookie.  For those of you that don’t know, I bought my business 8 months...
How to lose 5 figures in sales in 5 days

How to lose 5 figures in sales in 5 days

It is really easy to keep score in eCommerce.  You look at sales and you see how well you did for the day.  This post is painful to write.  Unfortunately, I have no one to blame but myself.  So, here it goes.   The “Big Idea” A few weeks ago I got a notice...

5 Steps to Overcoming Any Failure

After my post of the roller coaster of entrepreneurship, I thought it would be great to write about the part of entrepreneurship that is inevitable. Failure. Failure: An omission of occurrence or performance Success teaches us many things but nothing teaches you about...